‘We’re Full,’ Car Dealers Say as Auto Sales Slow After a Long Boom
Over the past decade, the auto industry enjoyed a boom unlike any other in modern history. Sales of new cars and trucks rose steadily from […]
Dive deep with a MarTech workshop
Last week, I shared my favorite reasons to attend MarTech… I’m back today to share eight more awesome reasons… our intensive, half-day workshops! Join us […]
US Justice Department to launch expansive new investigation into big tech firms
According to the Wall Street Journal (WSJ), The Justice Department (DOJ) is launching a new investigation into whether big tech companies are “unlawfully stifling competition.” […]
LinkedIn rolls out new feature to help SMBs promote their service offerings
Small and midsize business owners will now be able to list the services they offer directly on their LinkedIn profile pages, the company announced Tuesday. […]
Why CMOs should care about digital policies
As a CMO, you see your C-suite colleagues as smart people with lots of common sense. That’s especially true when it comes to business or […]
TrueView for action inventory extends to Google video partners
Google is opening up Google video partners inventory to TrueView for action ads. Why we should care TrueView for action video ads are specially tailored […]
Following its $5 billion Facebook fine, the FTC penalizes YouTube and Equifax
The U.S. Federal Trade Commission (FTC) has been busy lately. The agency followed up its recent $5 billion Facebook fine with two new settlements last […]
Martech is marketing – Marketing Land
For today’s marketer, technology touches everything we do, from the CRMs that house our client data to the design software that powers our most daring […]
Twitter hires Gap Kim to head Global Business Marketing
A new executive has joined the ranks of Twitter’s global business marketing team, the company announced Monday. Gap Kim will oversee global business marketing at […]
How to use search engine marketing to build and strengthen your brand
Some companies still hesitate to invest in search engine marketing under the impression that paid ads don’t have an impact on purchasing behavior. After all, […]